Sangeet means “Pleasant Melody.” And since its beginning in May 1997, Sangeet Radio continues to enhance the lives of Houston’s growing South Asian community with pleasant melodies and creative programming. Today, Sangeet Radio celebrates a leading position in Houston and surrounding areas as one of the longest running, multicultural radio programs of its kind.
Sangeet Radio broadcasts 24 hours a day on KBRZ 1460 AM.Avid listeners also tune in from Sangeet Radio’s Iphone and Android apps as well as sangeetradio.com.
Inspired by Houston’s rapidly growing South Asian population and businesses, founder and CEO of Rajput Media and Sangeet Radio, Saeed Gaddi, realized the need for a radio station that broadcasted programs blending cultures from all of South Asia, versus focusing on just one culture or region. As a result, Sangeet Radio joined Houston’s AM radio frequency in 1997, paving the way as the pioneer in bringing together the South Asian community and saying the word and name “Desi’ for the first time in South Asian Radio history in Houston.
Our distinct programming reaches out to over 500,000 listeners throughout Houston and the city’s surrounding areas. In addition to the best of Bollywood, listeners enjoy interactive shows on Sangeet Radio, including local, national, and global news, comedy time, interactive forums, distinguished guests, intellectual quizzes complimented with gifts, and much more.
Catching on to the Sangeet Radio wave are diverse businesses seeking advertising opportunities during their favorite radio programs. Thanks to its unique programs and segments, Sangeet Radio is a favorite among not only Houston area businesses, but also international businesses in South Asia.
“Sangeet Radio: the voice and choice of our community”